Frequently asked questions about OATS
What does ‘OATS’ stand for?
Oil Advisory Technical Services.
When was OATS founded?
OATS was started in 1984 by Brian Harris, a technical specialist, who had worked for 30 years with Esso, and Mike Dixon a Marketing manager at Castrol. They retired in 1994, when the current management bought the business.
How many languages does EARL support?
The EARL database was originally constructed in English, expanded in the late 1990s into eight European languages and now supports 22 languages including Mandarin Chinese.
What makes OATS different?
The people and their knowledge. OATS' staff have long experience of both the lubricants and information service sectors – which is what makes us The Lubricants Database Experts. An important part of OATS' service is providing ongoing technical support which you can access through our technical-specialist OEM team by email or telephone.
Does OATS operate to quality systems?
Yes. OATS has ISO 9001 accreditation which was first awarded in 1998. OATS' data accuracy is relied upon most of the world leading lubricants business to answer the question "Which Oil?".
What does EARL stand for?
Equipment And Recommended Lubricants
What does EARL contain?
EARL covers all the main segments of equipment, cars, trucks, buses, agricultural equipment, construction/off-highway machinery (mostly used for mining) and other industrial applications.
How long has OATS being providing web solutions?
For more than 10 years. OATS first investigated web solutions in 1995, launching the first lubricants recommendation site in 1998.
Does OATS provide solutions for other sectors?
No. OATS specialises solely in the lubricants sector.
How many people use OATS systems?
Thousands of users access OATS' B2C websites everyday. Many professional users and Distributors use OATS' B2B solutions, online and offline.
Can OATS offer a survey system?
Yes, OATS' EARLMAX Survey Master is the leading online application for creating Surveys to support automotive and industrial sales process. You can generate an equipment list directly from the EARL database without re-keying; edit the recommendations and send the information to your customers by email. EARLMAX Survey Master is designed to streamline your sales process and increase your sales return on investment (ROI).
Does OATS cover US data?
Yes. OATS has a wide range of US data, covering the bulk of the market.
Does EARL contain Asian equipment?
Yes. OATS has data-gathering resource in China, ensuring that we are up to date with the equipment emerging from the fastest growing manufacturing countries.
Does OATS have customers in the US/North America?
Yes. OATS supplies web solutions to most of the leading companies in the US market. They rely on EARL for supporting their customers.
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