EARLMAX: The world’s most comprehensive lubricant recommendations system

A member of a lubes company's technical support teamEARLMAX provides you with the most versatile access to the EARL database and lubricants recommendations.

Whether your requirement is for B2B or B2C support for customers or for your sales and marketing team, our EARLMAX system can be tailored to suit your needs whatever your size of business.


EARLMAX product range diagramEARLMAX B2CRetail websitesSMS textPublicationsCataloguingQuikTechSurvey MasterProTechPublisherPublicationsCataloguingEARLMAX modules offer significant opportunities to streamline your business including:

  • Substantial time and costs savings in providing enhanced customer and technical support
  • More-accurate lubricants recommendations
  • Greater flexibility in the way you recommend your brands using powerful online and offline software modules, and print-based media, enabling you to create the right mix for your market
  • Easy to integrate (requiring minimal involvement from your IT team), releasing core technical resource for more value-added tasks and avoids the time, costs and risks involved in self-development of software and data gathering for lube-matching purposes
  • Empowering your sales staff with a dynamic and connected equipment survey and recommendations system
  • Publication and sharing of lubricants recommendations in a wide variet of formats

The EARLMAX range comprises the following modules...


Range Manager

OATS EARLMAX Range Manager Screen Shot-148

A powerful lube software solution that enables users to match lubricant specifications, control and market product ranges to meet geographical or market-specific needs.

More about EARLMAX Range Manager...

EARLMAX B2C

Oats EARLMAX B2C Screen Shot-148

Migrate your helpdesk services to the internet and streamline your costs with online multilingual technical support and recommendations available 24/7.

More about EARLMAX B2C...

B2B QuikTech

Oats Quiktech Screen Shot-148

Recommendation software enabling fast access to equipment and lubricants specifications data. It can improve or replace a traditional helpdesk service.

More about EARLMAX B2B QuikTech...


Survey Master

A sales support tool that includes a competitor cross reference facility and an easy-to-use fleet survey tool.

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B2B ProTech

OATS ProTech Screen Shot-148

A valuable contribution to your ongoing tactical planning processes. By interrogating the EARL database, EARLMAX ProTech instantly provides managers across the business with vital new insights.

More about EARLMAX ProTech...

EARLMAX B2B Publisher & EARLMAX Grades Guides

EARLMAX Publisher is a software module that enables you to create and print recommendation books, dealer sheets and lube charts from your desktop.

Our EARLMAX Grades Guides service enables you to cost effectively produce more complex publications including your own brand's data..

More about EARLMAX Publisher and EARLMAX Grades Guides...

Read the brochure

Our clients

We are already streamlining the customer and technical support for some of the lubes industry's leading names. More...