QR codes proving popular in China
The rise of integrated QR-scanning apps are attracting more and more shoppers
The rise of integrated QR-scanning apps are attracting more and more shoppers
Shoppers for cars are becoming increasingly influenced by online research and digital dealerships
Ford relaunches Fiesta in US using social media campaign in 2014.
Popular e-commerce website shows the leaders in sales for 2013
Studies show that video is predicted to be the future for content marketing.
The Chinese search engine lists the most prevalent search terms and popular trends
The popular networking app reveals the most engaging digital marketing efforts\n
Chinese car enthusiasts much more likely to buy online as websites capitalise\n
Forrester Research is predicting an increase in marketing budgets with a focus on digital, but they will be spread more thinly across a range of channels.
An increase in cooperation could mean more timely reporting of China's economic data